Social Engineering Blogs

An Aggregator for Blogs About Social Engineering and Related Fields

peopletriggersblog December 31, 2014

Applying the 80/20 Rule to Marketing: A First Look

One of the many great lessons I’ve taken from Tim Ferriss is the active application of the 80/20 rule to projects and endeavors. The 80/20 rule, known more formally as the Pareto Principle, states that 80% of your effects are usually generated by 20% of your inputs. For example, in B2B sales it’s often the […]

Filed Under: Marketing, Psychology

peopletriggersblog November 30, 2014

Everything You’ve Been Taught About Public Speaking is a Myth

Let me clarify the title a bit: everything you’ve been taught about public speaking can only get you to a certain level of proficiency. Then, like in every other area of mastery, you have to re-think everything you’ve learned because it’s time to make finer distinctions. As Marshall Goldsmith says, What Got You Here Won’t […]

Filed Under: culture, mastery, Public Speaking, speaking, speech

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